Eventsforce, an event and meeting management software providers, are set for a busy International Confex (1-3 March 2011) as they prepare to launch their newest module - social media - while the business will also be offering free psychometrics tests.
"Eventsforce understands that good communication and social engagement are central to any event or meeting."
The social media module promises to makes it effortless for marketers to engage audiences before, during and after events, increasing audience attendance by encouraging visitors to share interesting website and event content through articles, videos and photos and enabling visitors to follow events on various social media sites.
"By creating a snowball effect, social media has proved to guarantee organisations an increase in client reach outside of their original target market."
Eventsforce is on a mission to make event organiser’s jobs easier and more effective. While exhibiting at International Confex, on 3 March (from 11.15-12) Eventsforce CEO, George Sirius, will also show event planners how to develop and choose the perfect event staff by presenting a seminar session on using psychometrics as part of the hiring process – co-presented with Thomas International, International Director, Rod Cornwall.
The process of measuring people’s knowledge, abilities, attitudes and personality traits with these tests has been integral to the success of Eventsforce.
Speaking of the teams’ presence at International Confex, George Sirius, CEO, Eventsforce comments; “Research has shown that event marketers need to focus on expanding their reach to prospective attendees, exhibitors, sponsors and other types of show-related advertisers. International Confex is the perfect environment for us to be launching our social media module.”
George continues, “I’ve been using and researching psychometric testing for years to build our team and the success I’ve had in hiring employees has made me realise how much people could be losing out when it comes to creating the ‘perfect team’. International Confex is the ideal platform to demonstrate our commitment to people and events.”
