Following the signing of a global agreement with Reed Travel Exhibitions
and a successful pilot last year at EIBTM
, all educational seminars over the three days of CIBTM
are to be evaluated using MeetingMetrics
’ online survey and reporting tools.
MeetingMetrics
offers a unique self administered set of sustainable online tools for maximising meeting effectiveness, measuring meeting results and demonstrating value and return on investment.
Participants at all the CIBTM
education sessions will be able to log on to the system – in Chinese or English - as soon after each educational session ends through PDAs, notebooks and PCs.
They will be asked for their comments on speaker and topic content.
Importantly, comments on the speakers and presentations will be taken into account in the formulation of future education sessions not only at CIBTM
, but at other Reed Travel Exhibitions
Meetings and Events portfolio shows around the world.
Ira Kern, Managing Director MeetingMetrics
said: “We have created a set of easy to use, professional tools that greatly simplifies, speeds and lowers costs of collecting and reporting participants’ session feedback."
"A full selection of key analytical reports including session, speaker, learning effectiveness rating reports plus CEU reports are automatically produced ready to save print or email directly from the system in minutes.”

