The Summer Eventia 2009 conference, taking place at the Holiday Inn – Brighton Seafront between 5th - 7th July has already generated a conference community of over 100 (more than 40 of whom are agency or corporate buyers), attracted by the high calibre of speakers and contributors, many of international renown.
The programme proactively addresses the issues, challenges and opportunities in the current global economic climate.
It aims to provide all those attending with relevant and creative practical ideas for implementation in their individual work situations.
The format for the programme maximises delegate participation through discussion groups, workshops and panel sessions combined with plenaries incorporating Q and A.
Keynote sessions include:
• Green shoots or hairshirts? The next two years – Behavioural economist Roger Martin-Fagg reviews the global economic prospects and outlines the shape of things to come for industry sectors and individual businesses.
• Winning in a downturn – surviving and thriving in a turbulent age – Futurist Rohit Talwar provides practical insights on what the events industry is doing to respond to current turmoil and develop appropriate business strategies.
• Social media and web 2.0 – harnessing the new technologies – A panel of experts explain the rapid growth of the social media landscape and reveal how businesses and organisations can tap into the potential of blogs, Twitter and Facebook.
• Shaping up – optimising performance in hard times – Rob Allen, Chief Executive of event agency TRO, shares examples of businesses successfully adapting to, and winning in, the new economic landscape.
Interactive workshops will cover:
1 Working with agencies: Trends, updates, new business models
2 Destination innovation: case studies from Cardiff and N W England
3 The hard stuff: the business building blocks that define ‘fit for purpose’ in a landscape driven by corporate procurement and wider CSR agendas
4 Measuring results: better evaluation = better ROI
5 How to connect with generations X and Y
6 CSR Best practice and the Green Globe Index
7 Don’t miss the gravy train: opportunities for 2012 and beyond
8 Enhancing your web visibility
Click here to view the full educational and social progamme.
Izania Downie, Eventia CEO, said: “We are really encouraged by the level of bookings already generated for The Summer Eventia. The challenges, issues and opportunities facing the events industry at the present time provide an imperative for our members to come together to share experiences, to learn from one another, and to be motivated and inspired by the industry experts who will be speaking at our plenary and interactive workshop sessions. The programme provides the right balance between leading-edge education interactivity and social networking in a relaxed informal setting.”
Related Article:
