The 2008 edition of the Forum aimed to create a place where people could meet and share opinions, different points of view and their professional experiences in a sort of brain storming contest.
The second edition is going to be more focused on business; an occasion to meet colleagues, representatives of institutions and universities and top managers who will participate as speakers to the plenary sessions.
The aim of this year’s Forum is to focus on the role of the Communication activities as instruments for the development of the Italian industry.
Economical, political, social and cultural points of view will be taken into consideration and several case histories will be presented to the audience (www.forumcomunicazione.it).
ega, event partner: the Italian PCO has been working with Comunicazione Italiana handling the management of participants, logistics activities and all ancillary services during the event.
Claudia M. Golinelli, professor of Tourism Economics and Management at “Tor Vergata” University of Rome: Golinelli, Emma Aru’s daughter and representative of the second generation of top managers in ega, has confirmed her presence in the Scientific Committee with prestigious colleagues, such as Mario Morcellini, Dean of the School of Communication Sciences, at “La Sapienza” University of Rome.
In ega, Golinelli is responsible for the new business, for the coordination of the most important projects with Institutions and Public Administration, and, as Finance and Contracts Manager, also for contracts and the company’s financial-budgetary management.
“Innovative models of Institutional Communication for the territorial development”, a workshop by ega: ega promotes one of the parallel sessions of the programme. The theme of this workshop will be 1) the contribution of public institutions in the Communication projects realized by local companies to promote their business, 2) how this contribution will be a precious aid to raise the effectiveness of the communication activities and to make this projects successful for the whole local territory.
For more information, visit ega professional congress organisers
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