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Puerto Rico CVB Reaches Out To 2,000 Planners

puerto-rico-cvbFrom October 11-13, 2011, the Puerto Rico Convention Bureau and its partners will participate in the inaugural IMEX America 2011 event, the largest hosted buyer trade show and educational program in North America

Held in Las Vegas at the Sands Expo and Convention Center at The Venetian and The Palazzo, the event will address the business, networking and educational needs of the U.S. meetings, incentive travel and events industry.

Benefiting from a strategic partnership with Meeting Professionals International, the leading organization of professionals who plan and select convention locations, IMEX America features a trade show component expected to draw more than 2,000 U.S.-based and international qualified buyers alongside thousands of U.S. trade attendees representing the association, corporate and agency markets.

The Puerto Rico Convention Bureau will have a significant presence during IMEX America. The organization is participating with several member-partners to demonstrate the breadth of accommodations and services available to those thinking about Puerto Rico for their group program. Partners include Castillo Sightseeing Tours & Travel DMC, Travel Services, Inc. – Destination Puerto Rico, Gran Melía Golf Resort Puerto Rico, Group Services, Inc. (GSI), RST Puerto Rico – A Destination Management Company and the San Juan Marriott Resort & Stellaris Casino. The Puerto Rico Convention Bureau booth is 2037.

During the tradeshow, Puerto Rico will host presentations to professionals who select locations for their conventions and for the first time, will utilize an interactive kiosk to obtain information on business leads and gain information on the planners visiting the Puerto Rico booth.

Puerto Rico will also conduct surveys of attending meeting planners to obtain information for continued outreach to individuals through email, phone and social media platforms.

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