The long-awaited "Super Bowl of Conventions," ASAE & The Center's 2009 Annual Meeting & Exposition, convenes in Toronto, August 15-18, bringing an estimated $7 million in revenue for the city.
More than 4,300 association executives and industry partners will arrive in Toronto this week to revive their association industry knowledge, network with colleagues and explore Toronto as a future event destination for their organizations.
Twenty percent of association executives who attend ASAE & The Center's Annual Meeting will book a meeting in the host city in the five years following the convention, bringing additional revenue in the years to come.
Associations dominate the $102 billion meetings industry, spending more than $60 billion annually to hold conventions and other meetings in destinations throughout Canada and the United States.
Associations represent a wide range of collective interests including professional industries, businesses and philanthropic causes.
The work of associations is woven throughout the fabric of society and its citizens.
Because of their important position, the business sector and governments depend on the social and economic benefits of the association community.
For more information, visit ASAE & The Center
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