SITE Announces New Strategic Plan

SITE Announces New Strategic Plan The Society of Incentive & Travel Executives (SITE) has announced the completion and...
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The Society of Incentive & Travel Executives (SITE) has announced the completion and approval of a new strategic plan designed to guide the association in the coming years and shape the future of the incentives industry. “Just as our own businesses drive success through strategic planning, SITE is focusing on our top priorities through a strategic planning process, said Bill Boyd, SITE President. “The execution of this plan will position SITE to help boost the energy, knowledge and passion of the industry to grow the world of incentives.” For the next 2 years the SITE Strategic Plan has three main objectives: To raise the global awareness level of the effectiveness of performance improvement and, in the process, elevate SITE to a position of industry pre-eminence To enhance member value To provide and promote business-tobusiness opportunities between members, strategic alliances and future SITE contributors “These core objectives will enable SITE to build on our successes and open new doors that create value and growth for all players in the incentive industry,” said SITE CEO Brenda Anderson.
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