New Glasgow City Marketing Bureau

New Glasgow City Marketing Bureau Following the reorganisation of Scotland’s tourism industry on April 1 and...
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Following the reorganisation of Scotland’s tourism industry on April 1 and subsequent creation of 14 VisitScotland network offices, Greater Glasgow & Clyde Valley Tourist Board will be dissolved and there will be major changes on how the city will be promoted both domestically and overseas. The new Glasgow City Marketing Bureau will undertake a raft of separate but complementary responsibilities to that of the new VisitScotland - Glasgow network office, which will lead on tourist information services and leisure tourism. Headed by Chief Executive Scott Taylor and funded by Glasgow City Council with contributions from the private sector, the not-for-profit company will have 27 staff engaged in national and international activity comprising: Conventions, incentives, events, meetings and exhibition sales Conference and event accommodation bookings Development and implementation of the city branding campaign: Glasgow: Scotland with style Public Relations Development and optimisation of the website: www.seeglasgow.com Councillor Alex Mosson has been appointed Chairman of the new organisation and is joined on the Board by Councillor Charles Gordon, the Leader of Glasgow City Council The private sector is represented by leading Glasgow restaurateur Alan Tomkins and Dominic McVey, General Manager of the Glasgow Moat House. VisitScotland will also be represented on the Board by Lesley Craig - Area Director of the new VisitScotland Glasgow network office - who will attend as an observer. Commenting on the new organisation, Councillor Mosson said: “I was Chairman of Greater Glasgow & Clyde Valley Tourist Board from 1999 – 2005 and during that time witnessed the rapid growth of conference business and major image gains as a result of the launch of Glasgow: Scotland with style. The establishment of the Glasgow City Marketing Bureau will give the city the means to build on this success.” Glasgow City Marketing Bureau Chief Executive, Scott Taylor, added: “These are tremendously exciting times for Glasgow with major new infrastructure developments providing the city with the materials to attract additional tourism and inward investment. Glasgow City Marketing Bureau will ensure that these are communicated nationally and internationally and will work with Glasgow City Council, VisitScotland, VisitBritain and the private sector to deliver a planned and coordinated approach.”
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