The Kuala Lumpur Convention Centre is offering international organisers of events coming to the Centre a training day on 'cultural sensitivity and protocol'.

Jenny Salsbury, Director of Marketing & Sales for the Centre reports; “we're ideally placed to this as Malaysia has a cultural mix of 50% Malay, 33% Chinese, 9% Indian and 8% Indigenous tribes (such as Orang Asli and Iban) and have had extensive experience of high level government meetings, royal  and non royal dignitary attendance at events and all the inherant protocol that is so important in Malaysian life”. 

There is also an introduction to the role that food plays in communication - both in business and socially - in this part of the world and the pros and cons of the different cuisines when running meetings.

The Centre will introduce the various settings and styles of banquet - several of which international organisers may not have come across prior to running an event in Malaysia.

There are four modules offered which cover areas like: Malaysia's cultural mix and how it evolved, Festivals and public holidays, Languages and names (addressing people correctly), Social exchange, Business and Social etiquette, Royal and Federal protocol.

Also covered are the resources and services available to anyone wanting to do business in Malaysia; Government Relations, PR, Market Research, Tourism Malaysia and more.