HFTP Streamlines Annual HITEC Conference Using Passkey
With Passkey, HITEC 08 shifted over 50% of reservations online and with 0% of the reservations booked via phone, there were no call center costs for this event.

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Passkey, the worldwide leader in online group reservations, today announced that for the seventh year in a row, Hospitality Financial and Technology Professionals ("HFTP") used Passkey as the group housing solution for the 2008 Hospitality Industry Technology Exposition & Conference ("HITEC") in Austin, TX. 

 

HFTP continues to simplify its group booking experience by using Passkey's robust technology to offer attendees the convenience of online hotel reservations while being able to monitor and manage its group blocks online in real-time.

 

HITEC offers a unique combination of top-notch hospitality technology education, led by industry peers and experts.

 

With over 300 companies showcasing the latest products and services and approximately 5,000 attendees, this year HFTP went through the Austin Convention & Visitors Bureau to utilize Passkey for the 11 hotels that blocked rooms for HITEC.  

 

The HITEC 2008 participating hotels include:

 

·         Courtyard Austin Downtown/Convention Center

·         Embassy Suites Austin Downtown

·         Four Seasons Hotel Austin

·         Hampton Inn & Suites Downtown

·         Hilton Austin

·         Hilton Garden Inn Downtown

·         Hyatt Regency Austin

·         Omni Austin Hotel Downtownç

·         Radisson Hotel & Suites Austin Town Lake

·         Residence Inn Austin Downtown/Convention Ctr 

·         Sheraton Austin Hotel

 

"Almost every major city now offers Passkey," adds Frank Wolfe, CEO of HFTP.  "It seems that the Passkey solution is becoming universal, demonstrating flexibility within the group market.  We were able to manage our reservations through day of arrival, and throughout the event booking process we were able to send broadcast email communications to our attendees and exhibitors.  Being able to reach your group in real-time is crucial when you have thousands of registrants attending a conference.  We are thrilled that Anaheim, CA offers Passkey so we can use it again for HITEC 2009!"

 

With Passkey, HITEC 08 shifted over 50% of reservations online and with 0% of the reservations booked via phone, there were no call center costs for this event.

 

As of cut-off, the group block was 93% sold.  That is a 5% increase over last year's event.   

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