Asia Pacific’s most comprehensive corporate event planning service, EventClicks, announced its partnership with leading US-based conference resource firm, HelmsBriscoe International (HBI).

Founded just over ten years ago, parent company HelmsBriscoe has rapidly grown to become the world’s most successful and sought-after meeting resource organization.

What started as a simple idea has grown into a groundbreaking concept which has redefined the meeting planning industry in the US and has made HelmsBriscoe the largest, single source of group rooms internationally today.

Now, with the recent establishment of an alliance with EventClicks, HBI is perfectly positioned to extend their network into North Asia through the powerful combination of their global strength and negotiating power and EventClicks’ local expertise.

Overseeing the partnership from EventClicks headquarters in Hong Kong, Annie Fournier, VP Business Development commented, “EventClicks has always believed in the tremendous potential and scalability of the meeting site-selection industry in Asia and feels that with the ‘muscle’ and worldwide network of HBI, the growth of this industry in the region, particularly China, could match or even exceed that of the US.

”Under EventClicks’ direction, HBI has commenced recruitment of Sales Associates throughout the North Asia region who will join their extensive group of 450 Associates, placing over 16,000 programs annually in 22 countries.

The core focus of these Associates will be to find facilities in hotels and venues around the globe that match the requirements and budgets of their clients.

They will work largely independently whilst receiving the direction, training, support and sales leads of HBI’s network. EventClicks will continue to offer comprehensive event-planning and meeting technology services throughout the Asia-Pacific region whilst working with HBI to develop the site-selection business and grow the region’s network of Associates.

According to Pat Durocher, Managing Director, HelmsBriscoe International (HBI), "We are delighted to be partnering with regional specialists EventClicks who share our common vision of faster, better and more cost-effective meeting planning solutions, not to mention our enthusiasm for this unique and dynamic region.”