Anne Hunt Cheevers, President of Masterplanner Calendar and Chief Marketing Officer of BizBash Media, a leading trade media for event and meeting planners, with operations in New York, Los Angeles, Florida, Toronto, and Washington, D.C., announced that the company has named Alex Page, age 40, to the new position of Editorial Director of the newly acquired Masterplanner Calendar.

With 10 years of experience as Editor of New York Masterplanner, and a previous 5 years as an event planner and producer with Diana Beattie Events, a company that specialized in fund-raising events for nonprofit organizations, Page has an extensive background and knowledge of the Events Industry in New York City.

Page launched The New York edition of Masterplanner in 1997 and developed it into the definitive and authoritative calendar of events in the New York City area, depended on by event professionals industry-wide as a clearinghouse for event dates and information.

Cheevers noted that "Alex has done a spectacular job with the New York product and we are delighted that he will now be influencing the content in all city versions as his quality and attention to detail are unsurpassed.

Page said, "I'm very excited that Masterplanner is being brought into the BizBash Media fold. BizBash has proven itself the leader in Event Industry publications and resources, and the Masterplanner Calendar is a perfect complement to all the other BizBash products."

Masterplanner Calendar is the online, subscription-based calendar service created to serve the scheduling and specialized information needs of the entire spectrum of event decision makers, corporate and professional event planners, nonprofit leaders and affluent consumers who plan social, business and fundraising activities.

Founded in 1986, Masterplanner currently serves the New York, Los Angeles and Washington, D.C. markets with expansion into Chicago and Toronto planned in 2008.